#我愛台北分享愛一起看展覽 最新消息分享愛來了 #明星報swsnews國際雙語新聞❤️台灣張總編google翻譯App分享愛2021台北國際連鎖加盟暨創業大展-春季展 即日起至2月22日於世貿一館登場

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#明星報swsnews國際雙語新聞❤️台灣張總編google翻譯App分享愛2021台北國際連鎖加盟暨創業大展-春季展

即日起至2月22日於世貿一館登場

發布機關：臺北市商業處

「2021台北國際連鎖加盟暨創業大展-春季展」即日起至2月22日為期4天在台北世貿一館盛大舉行，本次展覽內容豐富，由社團法人台灣連鎖加盟促進協會主辦，豐富多元展位參展，為企業品牌、加盟業主及創業者提供最先進的加盟資訊與媒合平台，找到適合自己創業加盟的優質推薦好品牌，創造就業機會。

臺北市副市長黃珊珊表示，台灣產業結構90%由中小企業組成，其中連鎖加盟業者更是中小企業的核心族群，由於連鎖品牌長期耕耘打底，累積成功經營模式，建立豐厚產業基礎，在疫情影響下，讓許多人的生活方式產生了不可逆的變化，當民眾無法出國旅遊工作及度假時，新型態的商業模式也開始在許多連鎖品牌中發酵醞釀，甚至已經有些運用於第一線消費服務的階段，像是主打小坪數的外送外帶店型、智慧手臂製作手搖飲、無人機台等，連鎖加盟產業不畏環境變遷迅速有效轉型升級，值得借鏡。後疫情時代，臺灣經濟型態必須轉型，為協助國內企業佔有先機，加速產業超前部署，市府團隊投入辦理產業轉型論壇，將推出「後疫情時代臺北市產業政策白皮書」，作為市府團隊後續施政之依據與方向，希望由公部門先行，帶動產業踏上成功轉型之路，讓更多的好店企業立足台北望向國際。

2021年「宅」商機崛起，本次展覽設置三大主題展區，包含「金牌連鎖區」、「設備經銷區」及「國際廠商區」，全面結合全新科技設備與服務軟體（AI無人商店、人臉辨識點送餐、線上APP體驗、行動支付……等），加上外送平台加持，讓連鎖加盟產業能有效減少人力成本，並且大幅提升「時效性、地域性、坪效比」，展出內容有手搖飲料、網紅小吃、設備器材、創業顧問、經銷代理等各式多元加盟業態，所有加盟需求一次到位滿足。主辦單位更重磅邀請到各界創業行銷大師到場傳授不藏私秘訣，內容包括創業案例、行銷策略、數位轉型、虛實整合、資金募集、法務須知等創業實用資訊，提供創業者們最安心的加油站，將最完整的創業知識帶給大家，還有廠商自辦的加盟說明會也讓民眾有機會更加了解各品牌文化與加盟訊息。

此外，為使全體參展廠商及參觀民眾擁有安心無虞的展覽空間，主辦單位提出防疫措施，包含世貿一館展場容留人數9,000人下修為6,000人，展場內全面禁止飲食以及逛展配合入場4步驟，包括入場實聯制、與會人士須佩戴口罩、入場前配合量測體溫及手部酒精消毒，邀請您迎接防疫新生活，參觀看展好安心。更多活動詳情，請上網搜尋活動官網https://franchise-fair.top-link.com.tw/或2021台北國際連鎖加盟大展-春季展。

新聞聯絡人：

臺北市商業處 科 長 周盈芬 02-27208889/1999轉6503/0919543562

媒體聯絡人 方 霖 02-27208889/1999轉6535/0935232548

社團法人台灣連鎖加盟促進協會 蔡孟叡 0905-017-858

2021 Taipei International Franchise and Entrepreneurship Exhibition-Spring Exhibition

From now until February 22, it will be available at World Trade Center One

Issuing authority: Taipei City Commercial Office

"2021 Taipei International Franchise and Entrepreneurship Exhibition-Spring Exhibition" will be held in Taipei World Trade Center Hall I for 4 days from now to February 22. This exhibition is rich in content and is hosted by the Taiwan Franchise Promotion Association. Exhibition booths provide the most advanced franchise information and matching platform for corporate brands, franchise owners and entrepreneurs, find high-quality recommended brands suitable for their own business franchise, and create job opportunities.

Huang Shanshan, Deputy Mayor of Taipei City, stated that 90% of Taiwan’s industrial structure is made up of small and medium-sized enterprises, among which franchise companies are the core group of small and medium-sized enterprises. As chain brands have worked hard for a long time, they have accumulated successful business models and established a solid industrial foundation. Under the circumstances, many people’s lifestyles have undergone irreversible changes. When people are unable to travel abroad for work and vacation, new business models have begun to ferment in many chain brands, and some have even been applied to first-line consumer services. At the stage of development, such as the delivery store type that focuses on Xiaopingshu, smart arm production of hand-cranked drinks, drone platforms, etc., the franchise industry is rapidly and effectively transforming and upgrading regardless of environmental changes. It is worth learning. In the post-epidemic era, Taiwan’s economy must be transformed. In order to help domestic companies take the lead and accelerate the advance deployment of the industry, the city government team has invested in the industrial transformation forum and will launch the "Post-epidemic Taipei City Industrial Policy White Paper" as a city government team The basis and direction of subsequent policies are that the public sector will take the lead to drive the industry on the road to successful transformation, and allow more good store companies to establish themselves in Taipei and look to the world.

In 2021, the "home" business opportunity will rise. This exhibition will set up three themed exhibition areas, including "Golden Chain Zone", "Equipment Distribution Zone" and "International Manufacturer Zone", which fully integrate brand new technology equipment and service software (AI unmanned store, human Facial recognition point delivery, online APP experience, mobile payment... etc.), coupled with the blessing of the delivery platform, enables the franchise industry to effectively reduce labor costs and greatly improve the "timeliness, regionality, and efficiency ratio". The contents include hand-crank beverages, internet celebrity snacks, equipment, entrepreneurial consultants, distribution agents and other diverse franchising formats. All franchising needs are met at once. The organizer even more heavily invited entrepreneurs and marketing masters from all walks of life to teach the secrets of not hiding private, including entrepreneurial cases, marketing strategies, digital transformation, virtual and real integration, fundraising, legal notices and other practical business information, providing entrepreneurs with the most peace of mind The gas station brings the most complete entrepreneurial knowledge to everyone, and the franchise briefings organized by the manufacturers also give the public the opportunity to learn more about the brand culture and franchise information.

In addition, in order for all exhibitors and visitors to have a safe and secure exhibition space, the organizer proposed epidemic prevention measures, including the reduction of the number of people in the exhibition hall of the World Trade Center 1 to 6,000, and a total ban on eating and drinking in the exhibition hall and cooperation with the exhibition. There are 4 steps for admission, including the actual system for admission. Participants must wear masks, take body temperature measurement and alcohol disinfection of hands before entering the venue. You are invited to welcome the new life of epidemic prevention and visit the exhibition. For more event details, please search the official website of the event https://franchise-fair.top-link.com.tw/ or 2021 Taipei International Franchise Exhibition-Spring Exhibition.

News contact:

Zhou Yingfen, Section Chief, Department of Commerce, Taipei City 02-27208889/1999 ext. 6503/0919543562

Media Contact Fang Lin 02-27208889/1999 ext. 6535/0935232548

Taiwanese Association for the Promotion of Franchise, Cai Mengrui 0905-017-858

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