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A+News爽爆新聞網總編輯張恭銘Jeff 的「名人會客室」專訪文創達人陳素秋女士


A+News爽爆新聞網總編輯張恭銘Jeff 的「名人會客室」專訪文創達人陳素秋女士

Q : 第一個問題請簡單介紹文創達人陳素秋老師的學經歷?與跟我們的讀者問候 A : 各位爽爆的讀者大家好大家好!我是文創達人陳素秋。我是畢業於國北教育大學的文創研究所,主修文化創意產業經營管理學系/藝術管理碩士。

目前是專業講師、企業顧問,任職於一家中小企業-宇陽國際公司擔任總經理,並在2006年進駐在中國大陸浙江寧波設立辦事處15年,從事出口貿易實務操作三十多年,1983年進入禮品雜貨玩具百貨業界至今,由早期的傳統產業塑膠OEM代工起家,而後轉型為貿易出口,而後衍生為文創商品設計(ODM)至品牌(OBM)推廣及自創品牌(OBM) 。

我也曾在農委會平鎮農會/文創商品開發與包裝設計、商店展示規劃、品牌行銷企劃專案。

也曾擔任中華國際人文素質文教協會/內政部社會司/政府補助專案計畫主持人與企劃書撰寫及活動規劃統籌。從事製造業、零售百貨連鎖業、文創業、服務業及科技業。跟大家推薦我的 【著作】: 翻轉改變、夢想起飛(書、CD有聲書)

【專業認證部分】列舉幾項與各位分享,勞動發展屬2020認證「企業內部講師訓練班」/台北市產業發展局台北知識學苑2020認證「50H產業主訓練營進階班:實境多媒體VR、網站架設、SEO優化、簡報溝通、營運計畫書撰寫、財務分析、創業創新等課程培訓班」/教育局2019認證「手機微電影製作培訓班」/台北市職能發展學院2019認證「微媒體行銷達人培訓班」/中華電腦教育協會2018認證「 Scratch程式設計師教練培訓班」/華人講師聯盟2014~2017認證「專業講師」/文化部2013認證 「文化創意創經紀人 」/經濟部中華國際顧問師協會2013認證「第22期ICMC經營管理顧問師班/中華國際顧問師協會2013認證「第8期ICMC國際CMC經營管理諮詢顧問師班」。

Q : 第二個問題請簡單介紹工作職場上面的人生旅程?

A : 我在高二暑假實習期間,素秋從南部北上進入一家知名的塑膠工廠擔任作業員。必須輪三班的工作制度、呆板重複的作業模式,讓素秋在心中暗自下了決定──「我以後絕對要改變自己」。

畢業後,則接連找了幾份工作,但都覺得不是自己要的,做了兩年也就離開,在這一大段豐富的工作經歷中,素秋總是思考著自己要什麼?不要什麼?不斷的去改變、嘗試,不沉溺於安逸圈,勇敢地離開自己已經熟悉的工作環境。

最後,在一位堂姊的引薦下,我進入旅行社工作,初生之犢不畏虎的她,才進去不到三個月,就在陰錯陽差下當上領隊,獨自帶了一個40人的團體。

這樣有挑戰性的工作性質,讓素秋願意留下來,之後也順利的考上國際領隊。原本才正要開展的旅遊業生涯,就在她生下了大兒子之後暫停,回到了夫家幫忙。雖然覺得可惜,但結婚生子後的素秋決定將心力放在家庭與夫家的事業上,全心顧好四個孩子,也希望發揮她的能力,讓先生的事業能夠更加穩固。

所以當新的事物來到我身邊時,我也把握住了機會,去探索素秋嚮往已久──那個除了家庭、工作外的廣大世界……跟大家分享幾個我人生的小故事

1.老闆娘學校 第一個契機是新北市所開設的老闆娘學校的課程,當時亟欲改變的素秋,因此認識了很多朋友,他們都是媽媽、太太、媳婦的身份,相似的背景、共通的話題,讓素秋發現:原來不是只有我為一家大小忙碌著,也並不是只有我想走出家庭,探索這個世界。也因為這次的課程,喚醒了素秋一直潛伏在心中想要學習的熱情。

2.洗頭店的偶遇 第二段機緣是某次素秋去美容院洗頭時,偶遇了一位在高中夜間部教數學的老師,一聊之下才發現她的學歷不高,但卻可以教高中,原來是她到了○○大學去念了一個她口中「最爛的系」的研究所,所以憑藉著這份學歷在私校教書。這喚醒了素秋想要讀大學的夢想,在和身邊朋友互相鼓勵下,也一起訂下「先取得大學學歷,再好好考個國立研究所」的約定,素秋希望,自己有朝一日也能站上講台,成為一名講師。

3.美東一遊,打開我的視野與胸襟:另一個令我印象深刻的經驗,則是她在讀大學的前一年,跟一個登山團體去了一趟美東,那次的旅行讓她見識到了世界的廣大,接觸到從未體驗過的文化,那是一個和自己生活截然不同的世界,讓她大為震撼,也讓她的心胸開闊了起來,比較不會像以前那樣鑽牛角尖,執著在一些無解的問題上。

之後的二十年,我周旋於家庭與工作之間,夫家是傳統的大家庭,四個兄弟、四個妯娌,內有公婆,外有家族企業,要裡裡外外兼顧,著實費神費力。談到這一段過去,她形容:根本不會、也沒時間去想到自己!但隨著孩子漸漸成長,公司狀況漸趨穩定,我想要「改變」的念頭又浮了出來。於是我與先生溝通,希望能利用假日的時間去完成自己的夢想──取得大學學位,甚至,再更進一步拿到碩士學位,或許有朝一日能站在大學的殿堂上講課。這是高中聯考失利後、一路在職場碰撞的我在心中漸漸成形的夢想,雖然先生一開始並不贊成,但最後我考上中部的大學後,先生也只好答應了。

拿到學士學位後的四年,我又再度回到校園,進入了專業大學的文化創意相關科系攻讀碩士學位,在就讀期間,我將工作與所學結合,利用自家產品的優勢,把理論帶入實務之中,順利取得碩士學位。

之後更不斷參與進修課程,陸續考取了國際顧問師、文創經紀、經營管理顧問師等證照。身為一個職業婦女,在短時間內要取得這些專業證照是一件不容易的事,我也在其中遭遇許多挫折和質疑:不單是周遭的人不解我為什麼要讓自己那麼累,就連自己在夜深人靜時,也會疑惑自己這一生到底在做什麼?是不是像隻無頭蒼蠅一樣四處亂闖?我想要有一個「屬於自己的東西」,但又覺得自己做了那麼多努力,卻始終得不到肯定。直到去年,在因緣際會下,我接觸到文創講師這塊領域,原本對上台無法侃侃而談的她,在一次又一次的磨練下,竟越來越得心應手,更讓她大為驚奇的是,當我檢視過去,發現看似不相關的事情卻好像全部整合了起來:會計、資管、企管、文創以及那些挫折的經驗,全部成為了養料,滋養了我想要成為講師的夢,現在的我,對於後半生要走的道路逐漸清晰且充滿夢想,因為,屬於自己的道路,才正要展開。

Q :第三個請介紹什麼是文創整合? A :請各位先想一下, 什麼是文化創意產業? 在這個跨時代,大家不斷追求創新及突破,素秋我歸納出一個文化創意產業的公式: 【文化+創意(生活) =產業(生意)】,給你帶來的是財富,進而創造國人的就業機會,文創從哪著手呢?可以著重的在於傳統文化保存,結合地方特色,甚至可以再結合科技,而巷弄生活美學則是需要再城鄉及區域均衡發展上著手,而當今的消費者,若是產品有著文化趣味,相信也是讓人樂買單,就是一門好生意。

其實,文化創意可說是無所不在,無時無刻把我們包圍著,我們認為在簡單不過的人事物,當加入了任何新鮮文字題材或故,有別於以往的刻板印象,便搖身一變為文化創意。相信大家對於誠品書店一定再熟悉不過了吧!可以立竿見影,當文創結合生活、原創、藝術、設計、美食等各種不同的文化,再加上一個平台曝光的機會, 讓文創遇見商場,加上不間斷的創意及熱情延續,是一個很典型成功的文創例子,將文創整合最大化,這就是一門好生意。

Q :第四個請陳姐姐介紹2021年有沒有什麼新的計劃跟動態 A :在2021年新的計劃會出版一本電子書,跟所有讀者簡介內容-書名暫定「您想要讓生命更精彩嗎? 」是教您如何運用零碎時間創造價值,設計自已人生獨一無二的優勢,又如何找到你的人生關鍵字「Values價值」,讓 Life 生命創造自己可被利用的價值,創造出專屬自己人生的地圖。

我給自己的新年新希望,是對自已的期許是可以有新的作品常更新社群平台Facebook、部落格、YouTube等自媒體平台曝光。

另外一個新希望是,持續做一個專業講師及企業輔導顧問,能夠有機會發揮一些時間與專來協助的年輕孩子創業成長與資源。陳素秋老師曾任多家美商跨國公司,具有豐富製造業的採購、物流、生產與銷售供應鏈實戰及管理經驗。陳老師以自己三十幾年對生產管理職涯實際操作經驗的積累,針對企業或年輕人在實用性上有所幫助的培訓。

Q :第五個問題可不可以更爽爆新聞網還有Google News R S S的千萬讀者問候新年?

A : 爽爆新聞網還有Google News R S S的千萬讀者的朋友們 大家好!我是文創達人陳素秋 在此跟大家拜個年,祝福大家在2020金牛年新年新的希望 祝福大家新年快樂 心想事成 健康平安。

A+News Shuangbao News Chief Editor Zhang Gongming Jeff’s “Celebrity Reception Room” interviewed by the creative talent Ms. Chen Suqiu To Q: For the first question, please briefly introduce the academic experience of Mr. Chen Suqiu, a master of cultural creativity? Greetings to our readers A: Hello everyone, enthusiastic readers! I am Chen Suqiu, an expert in cultural creation. I graduated from the Cultural and Creative Research Institute of North China University of Education, majoring in the Department of Cultural and Creative Industry Management/Master of Arts Management.

He is currently a professional lecturer and corporate consultant. He is the general manager of a small and medium-sized enterprise-Yuyang International Company. In 2006, he set up an office in Ningbo, Zhejiang, China for 15 years. He has been engaged in export trade practice for more than 30 years, 1983 Entering the gift, grocery, and toy department store industry, it started from the early traditional industrial plastic OEM OEM, then transformed into a trade export, and then evolved into cultural and creative product design (ODM) to brand (OBM) promotion and own brand (OBM).

I have also worked for the Pingzhen Farmers Association/Cultural and Creative Product Development and Packaging Design, Store Display Planning, Brand Marketing Planning Project of the Council of Agriculture.

He also served as the host of the China International Humanities Culture and Education Association/Social Department of the Ministry of the Interior/Government Subsidy Project Program Host, plan writing and event planning coordinator. Engaged in manufacturing, retail department store chain industry, cultural entrepreneurship, service industry and technology industry. Recommend me to everyone [Works]: Flip and change, dreams take off (books, CD audiobooks)

[Professional certification section] List a few items to share with you, labor development is the 2020 certification “internal lecturer training course” / Taipei City Industrial Development Bureau Taipei Knowledge Academy 2020 certification “50H industry main training camp advanced course: reality multimedia VR , Website establishment, SEO optimization, briefing communication, business plan writing, financial analysis, entrepreneurial innovation and other courses training courses” / Education Bureau 2019 certification “Mobile Micro Film Production Training Course” / Taipei City Functional Development Institute 2019 certification “Micro Media Marketing Master Training Course” / China Computer Education Association 2018 Certification “Scratch Programming Designer Coach Training Course” / Chinese Lecturer Alliance 2014~2017 Certification “Professional Lecturer” / Ministry of Culture 2013 Certification “Cultural Creative Creative Broker” / Ministry of Economics China International Certified by the Association of Consultants in 2013 “The 22nd ICMC Business Management Consultant Class / China International Association of Consultants 2013 Certified “The 8th ICMC International CMC Management Consultant Class”.

Q: For the second question, please briefly introduce the life journey in the workplace?

A: During my summer internship during my second year of high school, Suqiu went from the south to the north and entered a well-known plastic factory as an operator. The three-shift work system and the dull and repetitive work pattern made Su Qiu secretly make a decision in his heart-“I will definitely change myself in the future.”

After graduating, I found several jobs one after another, but I felt that I didn’t want it. After two years of work, I left. In this large period of rich work experience, Su Qiu always thinks about what he wants? What not? Constantly change and try, don’t indulge in the comfortable circle, and bravely leave the working environment that you are already familiar with.

Finally, under the recommendation of a cousin, I joined a travel agency. The newborn baby was not afraid of tigers. She went in for less than three months and became the leader under the circumstances. She led a group of 40 people alone.

This challenging nature of work made Su Qiu willing to stay, and was successfully admitted to the international team leader. The tourism career, which was about to start, was suspended after she gave birth to her eldest son and returned to her husband’s house to help. Although it was a pity, Su Qiu decided to focus on the family and husband’s career after getting married and having children, taking care of her four children wholeheartedly, and hoping to use her abilities to make her husband’s career more stable. To So when new things came to me, I also seized the opportunity to explore Suqiu’s long-awaited ── the vast world apart from family and work… to share a few short stories of my life with you To 1. Boss School The first opportunity was the courses offered by the proprietress school in New Taipei City. Su Qiu, who was desperate to change at the time, met many friends. They were all mothers, wives, and daughter-in-laws. Their similar backgrounds and common topics made Su Qiu discover : It turns out that I am not the only one who is busy working for the family, nor is it the only one who wants to get out of the family and explore the world. It was also because of this course that Su Qiu’s enthusiasm for learning has been lurking in his heart. To 2. Encounter at the shampoo shop The second chance was that when Suqiu went to a beauty salon to wash her hair, she ran into a teacher who taught mathematics in the night department of a high school. After chatting, she discovered that she did not have a high degree of education, but she could teach high school. It turned out that she had arrived. ○○University went to a graduate school that she said was the “worst department”, so she taught in a private school with this degree. This awakened Su Qiu’s dream of going to university. With the encouragement of friends around him, he also made the agreement of “getting a college degree first, and then taking the national research institute”. Su Qiu hopes that one day he can stand on the stage. , Become a lecturer. To 3. A trip to the East of the United States opened up my vision and mind: Another experience that impressed me was that she went to the East of the United States with a mountaineering group the year before she was in university. The trip made her insights. The vastness of the world, the contact with

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